Keep Yourself Alive - Promotional Video

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Screenshot from the second version of the video

Queen's first true foray into the promotional video may have been with ' Bohemian Rhapsody', a piece originally made for broadcast on the world-famous Top Of The Pops television programme that has since become a landmark music video, but there were earlier attempts at promotional footage featuring the band 'performing' to a playback tape of their single at the time.

The first of these came in August 1973, a month after the UK release of the ' Keep Yourself Alive' single. The song had previously been featured on BBC Television's Old Grey Whistle Test, but the makers of the show did not know the identity of the group behind the white label disc that was played. Instead they chose to accompany the piece with a piece of animation from within the BBC Archives.

When Queen's management moved the band into Shepperton Studios in London, to work on new material they chose to make a promotional film for the American and European markets. And so, on the 9th August the band mimed their way through both 'Keep Yourself Alive' and potential second single ' Liar', for the first time on camera. This performance, however, was a disaster for all concerned, and director Mike Mansfield was discarded to film a new darker lit version. It is this footage, directed by Queen and Barry Sheffield, which features on the 'Greatest Video Hits 1' DVD. The original version of 'Liar' was, however, released on the 'Box Of Flix' double pack VHS in 1991.

Credits

Version Name Artist Recorded Format Length Director Filming Location
Take #1 Keep Yourself Alive Queen August 9th, 1973 Video 3:45 Mike Mansfield Brewer Street, London
Take #2 Keep Yourself Alive Queen October 1st, 1973 Video 3:45 Queen & Barry Sheffield St Johns Woods Studios, London

Availability